Creative GenerationVerified

Adobe Stock offers a text-to-image generation tool, powered by Adobe Firefly, that lets subscribers type a description and receive AI-generated images ready for commercial licensing. The feature launched for Individual and Teams subscribers in October 2023.

Details

Integrated directly into the Adobe Stock website, the Text to Image feature accepts natural-language text prompts as input and produces new images as output using the Adobe Firefly generative AI model. The Firefly model was trained on licensed Adobe Stock images, openly licensed content, and public domain content. Generated outputs come with IP indemnification for eligible customers and consume generative credits, which are separate from standard stock download credits.

Products affected

Adobe Stock

Sources & Evidence

Company Disclosure

Company DisclosureVerified

Stock AI Images - Text-to-Image creation

Adobe Stock·Jan 2024

https://stock.adobe.com/generate

Company DisclosureVerified

Adobe Stock introduces new generative AI features for subscribers

Adobe Blog·Oct 2023

https://blog.adobe.com/en/publish/2023/10/12/adobe-stock-new-generative-ai-features

Other practices by Adobe Stock

RecommendationAdobe Stock offers a Find Similar feature that uses an AI image-similarity engine to surface stock assets that visually match a selected image, allowing users to search by content, color, or composition instead of — or in addition to — text keywords.Creative GenAdobe Stock offers AI-powered editing tools — branded as Generative Edits and Generative Variations — that let all stock customers modify existing licensed images before downloading, using features such as background removal, background replacement, image expansion, and style or composition changes. These tools became available to all stock customers in November 2024.OtherAdobe uses licensed images, vectors, illustrations, and videos contributed to Adobe Stock as training data for its Adobe Firefly family of generative AI models, and pays eligible contributors an annual bonus tied to the volume and licensing performance of their assets used in training.

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