Creative GenerationAugments Human LaborVerified

Reviewed and published by trentmaziarz, March 18, 2026. Discovered and drafted by our automated research pipeline.

Adobe Premiere Pro now includes AI tools that can generate new video frames at the edges of a clip — for example, extending a shot by a second or two so it fits a timeline gap — as well as AI-powered text-based editing, automatic captions in 27+ languages, and noise removal from speech recordings. The Generative Extend feature launched in beta in October 2024 and reached general availability in April 2025.

Details

Generative Extend is powered by the Firefly Video Model, which was trained on licensed footage, and can add up to approximately two seconds of new frames at clip boundaries with matching motion and ambient audio. Text-Based Editing converts speech to a searchable transcript, letting editors cut footage by deleting words from the transcript. Media Intelligence (beta, 2025) enables semantic search — finding footage by describing what is happening visually, not just by file name. AI-generated frames carry Content Credentials.

Products affected

Adobe Premiere Pro

Sources & Evidence

Company Disclosure

Company DisclosureVerified

New AI Innovation in Industry-Leading Adobe Premiere Pro Empowers Video Pros to Generate, Edit and Search Footage at Lightning Speed

Adobe Newsroom·Apr 2025

https://news.adobe.com/news/2025/04/new-ai-innovation-in-industry

Cite this record

Trace Foundation. (2026). Adobe: Adobe Premiere Pro now includes AI tools that can generate new video frames at the edges of a clip — for example, extending a shot by a second or two so it fits a timeline gap — as well as AI-powered text-based editing, automatic captions in 27+ languages, and noise removal from speech recordings. The Generative Extend feature launched in beta in October 2024 and reached general availability in April 2025 (data as of 2026-03-18) [Data set record]. AI Trace. https://www.aitrace.org/r/practice/6f5a1f1c-e353-4ffd-bc48-4e236ea4e530. Accessed October 13, 2026.

Stable link: https://www.aitrace.org/r/practice/6f5a1f1c-e353-4ffd-bc48-4e236ea4e530
Data as of: March 18, 2026
Last verified: February 28, 2026

How to cite AI Trace

Other practices by Adobe

OtherIn June 2024, Adobe pushed updated Terms of Use to all Creative Cloud users that required mandatory acceptance before they could continue using their software. The language alarmed many users and creative professionals who believed Adobe was claiming the right to use their personal work to train AI models. Adobe published clarifications and then released fully revised terms later that month.OtherAdobe InDesign version 21.2, released in January 2026, added an AI feature that automatically generates alt text — written descriptions of images used by screen readers to assist people who are blind or have low vision. The feature is on by default and has received mixed reactions from users about its accuracy.OtherAdobe has maintained a formal set of AI ethics principles since 2019, built around three pillars: Accountability, Responsibility, and Transparency. Every product team developing an AI feature must complete an internal AI Ethics Impact Assessment before launch. Adobe updated these principles in October 2024.

Have evidence about Adobe's AI practices? Submit a report.

Report a Sighting →