Instagram: Instagram's Restyle tool lets users apply AI-generated visual styles to their photos and videos — for example turning a selfie into a watercolor painting or a film noir scene — using a text prompt or by choosing from presets. It launched in 2023 for Stories and expanded to video editing in 2025. | AI Trace
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Instagram's Restyle tool lets users apply AI-generated visual styles to their photos and videos — for example turning a selfie into a watercolor painting or a film noir scene — using a text prompt or by choosing from presets. It launched in 2023 for Stories and expanded to video editing in 2025.
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Restyle is powered by Meta's Emu generative AI model and works by analyzing the existing image or video and applying a new visual style while preserving the original subject and composition. The text prompt version launched at Meta Connect in September 2023 for Instagram Stories specifically. Video Restyle became available through Instagram's standalone Edits app in June 2025.