Microsoft Designer and Bing Image Creator let anyone type a description and get a new AI-generated image back in seconds — like describing a picture to an artist who draws it instantly. Both tools are powered by OpenAI's DALL-E models and launched in late 2022, with an upgrade to DALL-E 3 in late 2023. Designer is aimed at graphic design tasks like social media posts and presentations; Image Creator is built into Bing and Edge for everyday use.

Designer was announced October 12, 2022 using DALL-E 2 (a generative AI image model from OpenAI), and upgraded to DALL-E 3 in November 2023. The tool uses text-to-image generation, where the system interprets a user's written description and produces a new original image. Built-in content filters block requests for harmful imagery. Users retain commercial rights to images they generate. Microsoft added diversity prompts to help produce more varied results. As of 2025, Designer is included in Microsoft 365 subscriptions with some free functionality. Questions around training data copyright and demographic bias in outputs have been raised by critics.