Midjourney deployed an AI image generator that creates original artwork from text descriptions typed by users. Since its open beta launch in July 2022, any paying subscriber can type a written prompt and receive four AI-generated images within about a minute.

Midjourney's core product is a generative AI model that accepts text prompts (and optionally reference images) as input and produces sets of four images as output. The model has been updated through multiple versions — V6 (December 2023), V6.1 (July 2024), V7 (April 2025, became default June 2025), and V8.1 (alpha, 2026) — each improving prompt accuracy, image coherence, and generation speed. The service is accessible via Discord bot commands and the midjourney.com web interface. Subscription plans range from $10 to $120 per month; no free tier has been available since 2023. The platform has over 20 million registered users and reportedly generates approximately 2 billion images annually.