Details
Shopping Research is powered by a version of GPT-5 mini trained specifically for shopping tasks using reinforcement learning. Users can swipe right or left on suggested products to refine results — similar to a dating-app interface for goods. The tool pulls live pricing, specifications, and reviews from public websites. An "Instant Checkout" feature, powered by a partnership with Stripe, enables purchases directly inside the chat. Integrated merchants include Walmart, Etsy, and Shopify sellers. OpenAI reports the platform handles approximately 50 million shopping queries per day.
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