Wellington Management: Wellington Management deployed 'Welly,' an internal AI assistant that retrieves approved client response content and auto-generates first-draft replies to client requests for information (RFIs), with the tool later expanded to assist with thought leadership content. | AI Trace
Productivity Automation
Wellington Management deployed 'Welly,' an internal AI assistant that retrieves approved client response content and auto-generates first-draft replies to client requests for information (RFIs), with the tool later expanded to assist with thought leadership content.
Details
Welly was launched to help client-facing teams quickly surface pre-approved answers from the firm's knowledge base and generate initial drafts of RFI responses, reducing manual writing time. The tool was subsequently expanded to support thought leadership content drafting. This was confirmed by Janet Perumal, Wellington's Head of Asia Pacific Investments, in a March 2025 interview, placing the launch in 2024.