Content ModerationConsumer FacingVerified
Reviewed and published by trentmaziarz, March 19, 2026. Discovered and drafted by our automated research pipeline.
EA uses automated filtering tools to scan text and images submitted by players across its online games and services before that content reaches other players, blocking material that violates its Rules of Conduct and Positive Play Charter. In 2025, the system scanned more than 49 billion text strings and more than 31 million images; over 99% of that content was deemed acceptable.
Details
Formalized with EA's Positive Play Charter in June 2020, the system applies real-time text filters that replace inappropriate language in chat with hash marks (####) before it reaches other players; inappropriate names or descriptions are flagged for the submitting player to change. Filtering thresholds vary based on the age rating of the game and the age of the player. In 2025, EA issued 476,541 penalties for disruptive user-generated content, representing less than 0.1% of EA's player base. No account actions, including bans and suspensions, are automated; human reviewers handle all penalty decisions. EA published its first Transparency Report in 2024 and its second in February 2026, disclosing moderation volumes and outcomes annually.
Products affected
All EA online games
Sources & Evidence
News Article
Company Disclosure
Other practices by Electronic Arts (EA)
OtherEA announced Project Atlas in 2018 as a cloud-based platform for building and running games, with AI built directly into the development environment — including a demonstration of AI generating game terrain from real-world geographic survey data. Its current status within EA's infrastructure is unclear.OtherEA deployed an internal AI mandate across its approximately 15,000 employees starting in 2024, requiring use of tools including an in-house chatbot called ReefGPT for coding, playtester feedback summarization, and other tasks. The mandate overlapped in timing with layoffs of approximately 670 employees in February 2024 and a further 300 to 400 in April 2025; EA has not officially attributed the workforce reductions to AI.OtherEA is developing an unreleased mobile product called Project Air where players can create AI characters, interact with them using open-ended text conversations, and share them with other players. It is EA's most experimental generative AI product to date.
Have evidence about Electronic Arts (EA)'s AI practices? Submit a report.
Report a Sighting →