Luma AI offers Dream Machine, an AI-powered platform that generates short cinematic video clips from text prompts or uploaded still images. Users worldwide can access it via web, iOS app, or API under free and paid subscription tiers.

Dream Machine was launched publicly on June 12, 2024. It accepts text prompts or still images as input and produces video clips with coherent motion and cinematic effects. The platform is powered by Luma's Ray model family (Ray2, then Ray3 as of September 2025, and Ray3.14 as a further update), which supports resolutions up to 1080p native, HDR output, and up to 10-second clips. A free tier offers 30 generations per month; paid plans (Lite, Standard, Pro, Premier) offer higher generation limits and commercial use rights.