Walmart: Walmart replaced its traditional keyword search engine with an AI-powered search that understands the goal behind a query, not just the words. A shopper can type "I'm hosting a Super Bowl party" and receive a curated list of snacks, decorations, and supplies — rather than getting a literal list of items containing the phrase. This launched in January 2024 across the Walmart website and mobile app. | AI Trace
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Walmart replaced its traditional keyword search engine with an AI-powered search that understands the goal behind a query, not just the words. A shopper can type "I'm hosting a Super Bowl party" and receive a curated list of snacks, decorations, and supplies — rather than getting a literal list of items containing the phrase. This launched in January 2024 across the Walmart website and mobile app.
Details
The system is powered by a combination of Walmart's proprietary Wallaby large language models and Microsoft Azure's AI services. Walmart describes the shift as moving from "scroll searching" — where shoppers hunt through pages of results for a single item — to "goal searching," where the AI interprets an intent and assembles a relevant multi-product response. The feature was unveiled at CES 2024 and is available on iOS, Android, and walmart.com. It has since been complemented by the Sparky assistant, which builds further conversational capability on top of this search foundation.