Peacock

NBCUniversal announced 'Your Bravoverse,' an AI-powered feature for the Peacock mobile app set to launch in summer 2026, which uses generative AI and computer vision to create personalized, endlessly scrollable playlists of Bravo content clips guided by a digital avatar of Andy Cohen built with AI.

The system uses AI at multiple steps: computer vision extracts clips from 5,000+ hours of Bravo footage, AI agents trained on fan preferences assemble those clips into narrative playlists, and a generative AI avatar of Andy Cohen — built using Synthesia's technology and recorded footage — narrates and guides users through the experience. NBCUniversal stated the system can produce more than 600 billion possible viewing combinations, and NBCU editors review AI-generated playlists before they go live. The avatar was created with Cohen's participation and based exclusively on footage recorded for the purpose.

NBCUniversal deployed an AI-synthesized version of sportscaster Al Michaels' voice on Peacock to narrate personalized daily highlight recaps during the 2024 Paris Olympics. Each Peacock subscriber who opted in received a custom video recap built from clips matching their stated sport preferences, narrated by a voice model trained on Michaels' past NBC broadcasts.

The feature, called 'Your Daily Olympic Recap on Peacock,' used generative AI voice synthesis and a large language model (LLM) with prompt chaining to assemble narration scripts from event metadata and subtitles. Human NBC Sports editors reviewed scripts for accuracy before the AI voice rendered them. NBCUniversal stated that nearly 7 million personalized variants could be generated across the U.S. during the Games, with the AI also capable of greeting viewers by their first name.