Creative GenerationVerified

Reviewed and published by trentmaziarz, April 21, 2026. Discovered and drafted by our automated research pipeline.

Sony Music Entertainment integrated a custom generative AI model into a consumer-facing fan experience, allowing fans to create personalized audio remixes and album artwork from The Orb and David Gilmour's album 'Metallic Spheres In Colour,' in partnership with AI platform Vermillio. The project launched in November 2023 as an artist-led initiative available globally via a dedicated website.

Details

The experience, available at metallicspheres.io, was powered by machine learning and a custom generative AI model developed for the project by Vermillio. Fans input mood and tempo preferences and text descriptions of how the music made them feel; the AI then generated personalized 30-second audio remixes and new album cover images in the style of the original artwork by Simon Ghahary. The generative image and music models were trained on copyrighted material provided and approved by Sony Music, The Orb, and David Gilmour, and the project was described by Sony Music Entertainment president Dennis Kooker as an 'artist-led initiative.'

Products affected

Metallic Spheres In Colour AI Remix (metallicspheres.io)Vermillio platform

Sources & Evidence

News Article

https://www.legacyrecordings.com/2023/11/21/the-orb-and-david-gilmour-launch-metallic-spheres-in-colour-ai-global-remix-project-for-fans/

News Article

The Orb and David Gilmour Launch AI Remix Project

Billboard·Nov 2023

https://www.billboard.com/business/tech/orb-david-gilmour-album-remix-project-ai-vermillio-1235502182/

News Article

Sony Music debuts generative AI music project with Pink Floyd's David Gilmour and The Orb

Music Business Worldwide·Nov 2023

https://www.musicbusinessworldwide.com/pink-floyd-david-gilmour-sony-music-debuts-generative-ai-project/

Company Disclosure

Company DisclosureVerified

The Orb and David Gilmour Launch 'Metallic Spheres In Colour' AI Global Remix Project For Fans

PR Newswire / Sony Music Entertainment·Nov 2023

https://www.prnewswire.com/news-releases/the-orb-and-david-gilmour-launch-metallic-spheres-in-colour-ai-global-remix-project-for-fans-301994401.html

Cite this record

Trace Foundation. (2026). Sony Music Entertainment: Sony Music Entertainment integrated a custom generative AI model into a consumer-facing fan experience, allowing fans to create personalized audio remixes and album artwork from The Orb and David Gilmour's album 'Metallic Spheres In Colour,' in partnership with AI platform Vermillio. The project launched in November 2023 as an artist-led initiative available globally via a dedicated website (data as of 2026-05-01) [Data set record]. AI Trace. https://www.aitrace.org/r/practice/89f11f94-1860-40f0-b22d-2cc6fce0cf42. Accessed September 11, 2026.

Stable link: https://www.aitrace.org/r/practice/89f11f94-1860-40f0-b22d-2cc6fce0cf42
Data as of: May 1, 2026
Last verified: April 21, 2026

How to cite AI Trace

Other practices by Sony Music Entertainment

ModerationSony Music Entertainment uses an AI-assisted process to identify and issue takedown notices against AI-generated songs that impersonate its artists on streaming platforms. As of March 2026, Sony Music had requested the removal of more than 135,000 such tracks from platforms including Spotify and Apple Music.ModerationSony Music integrated a collaboration with SoundPatrol, a Stanford University-affiliated AI research lab, to deploy neural fingerprinting technology that detects the presence of original, human-created music within AI-generated compositions. The partnership was announced in September 2025.OtherSony Music Group announced a partnership with Spotify and other major music companies in October 2025 to develop responsible AI music products designed to benefit artists and songwriters, with Sony Music's participation contingent on direct licensing agreements in advance of product launches.

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