Larian collects anonymized data about how players interact with its games — such as where characters die, when players level up, and which weapons they equip — and uses this data to help improve game balance and design decisions. No evidence was found that machine learning is applied to this data; it appears to use standard data analysis tools.

Larian's support pages confirm the studio collects anonymized gameplay events including gold amounts, level-up timing, death locations, and equipment changes. The data does not include personal information such as player names, email addresses, or IP addresses. A Data Analyst job posting confirmed the studio uses AWS and Amazon Athena to query and analyze player data, with responsibilities including comparing in-game data against forum feedback to inform balancing choices. Larian has shared aggregated statistics publicly, such as Baldur's Gate 3 anniversary data about popular character builds and in-game choices. No evidence was found of AI-powered predictive analytics, machine learning models applied to player behavior, or personalization systems.