Prime Video uses AI to help production teams build audio description scripts faster — audio descriptions are spoken narrations of visual elements in films and shows that help blind and visually impaired viewers follow along. Human writers and voice actors still produce the final descriptions.

The AI identifies natural gaps in a program's dialogue track, marking the moments where a spoken description can be inserted without overlapping speech. This mapping work, which was previously done manually, allows Prime Video's production teams to create audio description scripts more efficiently. Amazon has cited this as a factor in building what it describes as the largest audio description library of any U.S. streaming platform.