Details
The Redken Style Station app's Formula Finder allows stylists to select a hair color line, input the client's current hair level, gray hair percentage, and desired target level, and receive a specific color formula recommendation. The app also includes a Color Converter feature described as an 'intelligent Color Converter' that translates formulas from other hair color brands directly into Redken equivalents. According to Redken's official page, the formula database contains thousands of shades. The app is described as designed for use 'behind the chair,' meaning during live salon client sessions.
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