Squarespace offers Beacon AI, a platform-wide AI assistant announced in September 2025 that guides users through tasks like creating product listings, setting up marketing automations, generating email campaigns, and improving SEO.

Beacon AI is described by Squarespace as an AI-powered business partner accessible from the main dashboard. It provides step-by-step guidance and task automation across several workflows: generating email campaigns via templates, composing product and service listings (AI Product Composer), recommending discount strategies (AI Discount Composer), creating FAQ content (AI FAQ Composer), and surfacing SEO and visibility recommendations. As of late 2025, Squarespace noted Beacon AI was a new tool with limited but expanding functionality. It is positioned as an evolution of the Design Intelligence philosophy.