AI Usage at a Glance
Mar 11, 2024
Creative GenPractice documented: Squarespace offers an AI writing tool, built into its website editor, that generates or rewrites text for web pages, product descriptions, blog posts, video summaries, SEO descriptions, proposals, and course content based on user prompts.
Practice DocumentedView practice →Mar 11, 2024
ProductivityPractice documented: Squarespace offers an AI writing tool built into its Email Campaigns product that generates full draft email campaigns — including subject lines and body copy — based on a user's stated goal, target audience, and brand identity.
Practice DocumentedView practice →Sep 1, 2024
Creative GenNew evidence: Using Squarespace AI – Squarespace Help Center
Evidence AddedView practice →Sep 1, 2024
Creative GenNew evidence: Design Intelligence: Generative AI Tools — Squarespace
Evidence AddedView practice →Sep 1, 2024
ProductivityNew evidence: Using Squarespace AI – Squarespace Help Center
Evidence AddedView practice →Sep 1, 2024
Creative GenPractice documented: Squarespace offers Blueprint AI Builder, a tool that generates a fully designed website, including layout, copy, and images, based on a user's answers to a short series of questions about their brand and goals. Users receive a personalized starting point they can then edit and publish.
Practice DocumentedView practice →Sep 24, 2024
Creative GenNew evidence: Squarespace Just Announced a New AI-Powered Website Design Tool for Entrepreneurs
Evidence AddedView practice →Oct 6, 2024
Creative GenNew evidence: Website builder Squarespace says it's training its AI tools with curation and taste
Evidence AddedView practice →Oct 6, 2024
Creative GenPractice documented: Squarespace offers a library of AI-generated image and video backgrounds that users can apply to sections of their websites, curated by Squarespace designers to ensure visual quality and brand cohesion.
Practice DocumentedView practice →Jan 1, 2025
ProductivityNew evidence: Building email campaigns – Squarespace Help Center
Evidence AddedView practice →Jan 1, 2025
ProductivityNew evidence: Email Marketing Tools & Templates — Squarespace
Evidence AddedView practice →Sep 1, 2025
Creative GenNew evidence: Adding background videos – Squarespace Help Center
Evidence AddedView practice →Sep 30, 2025
Creative GenNew evidence: Squarespace Refresh 2025: Built to Stand Out, Ready to Scale
Evidence AddedView practice →Sep 30, 2025
Creative GenNew evidence: Squarespace Refresh 2025: Built to Stand Out, Ready to Scale — Squarespace
Evidence AddedView practice →Sep 30, 2025
Data AnalysisPractice documented: Squarespace offers a suite of AI-powered scanning tools — the SEO Scanner, AI Site Scanner, and AIO Scanner — that audit a user's website for SEO gaps, technical errors, and mentions across AI search platforms, then generate recommended fixes.
Practice DocumentedView practice →Sep 30, 2025
ProductivityPractice documented: Squarespace offers Beacon AI, a platform-wide AI assistant announced in September 2025 that guides users through tasks like creating product listings, setting up marketing automations, generating email campaigns, and improving SEO.
Practice DocumentedView practice →Sep 30, 2025
OtherPractice documented: Squarespace integrated its Blueprint AI Builder into ChatGPT's GPT Store (as Squarespace GPT) and announced a partnership with Perplexity's browser Comet, allowing users to begin a website-building conversation inside those external AI platforms before transitioning to the Squarespace editor.
Practice DocumentedView practice →Oct 2, 2025
OtherNew evidence: Squarespace and Perplexity Partner to Reimagine Business Creation in the AI Era
Evidence AddedView practice →Oct 2, 2025
OtherNew evidence: Squarespace and Perplexity Partner to Reimagine Business Creation in the AI Era — The Official Squarespace Newsroom
Evidence AddedView practice →Oct 20, 2025
ProductivityNew evidence: Biggest Products from Squarespace Refresh 2025 — Squarespace
Evidence AddedView practice →Oct 20, 2025
Data AnalysisNew evidence: Biggest Products from Squarespace Refresh 2025 — Squarespace
Evidence AddedView practice →Jan 9, 2026
Creative GenNew evidence: Complete Guide to Squarespace AI Tools — Squarespace
Evidence AddedView practice →Squarespace offers Beacon AI, a platform-wide AI assistant announced in September 2025 that guides users through tasks like creating product listings, setting up marketing automations, generating email campaigns, and improving SEO.
Beacon AI is described by Squarespace as an AI-powered business partner accessible from the main dashboard. It provides step-by-step guidance and task automation across several workflows: generating email campaigns via templates, composing product and service listings (AI Product Composer), recommending discount strategies (AI Discount Composer), creating FAQ content (AI FAQ Composer), and surfacing SEO and visibility recommendations. As of late 2025, Squarespace noted Beacon AI was a new tool with limited but expanding functionality. It is positioned as an evolution of the Design Intelligence philosophy.
Squarespace offers a library of AI-generated image and video backgrounds that users can apply to sections of their websites, curated by Squarespace designers to ensure visual quality and brand cohesion.
Squarespace offers Blueprint AI Builder, a tool that generates a fully designed website, including layout, copy, and images, based on a user's answers to a short series of questions about their brand and goals. Users receive a personalized starting point they can then edit and publish.
Squarespace offers an AI writing tool, built into its website editor, that generates or rewrites text for web pages, product descriptions, blog posts, video summaries, SEO descriptions, proposals, and course content based on user prompts.
Squarespace offers Beacon AI, a platform-wide AI assistant announced in September 2025 that guides users through tasks like creating product listings, setting up marketing automations, generating email campaigns, and improving SEO.
Squarespace offers an AI writing tool built into its Email Campaigns product that generates full draft email campaigns — including subject lines and body copy — based on a user's stated goal, target audience, and brand identity.
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Squarespace offers a library of AI-generated image and video backgrounds that users can apply to sections of their websites, curated by Squarespace designers to ensure visual quality and brand cohesion.
Announced September 30, 2025 as part of Refresh 2025, the AI-Powered Image and Video Backgrounds feature gives users access to pre-generated, curated background assets directly within the site editor. According to Squarespace's CPO Paul Gubbay, the imagery was created using a proprietary prompting approach developed by Squarespace's design team, which specified the aesthetic style and curated results before making them available to users. Squarespace did not train the underlying AI image models itself; a secondary source reports that it uses publicly available models from Google (Gemini/Imagen), OpenAI (DALL-E), and Anthropic, combined in proprietary ways. The Squarespace Help Center confirms that AI-created images and text are generated with the aid of third-party AI software. At the time of announcement, AI video backgrounds were listed as coming soon for some users, indicating a phased rollout.
Squarespace offers an AI writing tool built into its Email Campaigns product that generates full draft email campaigns — including subject lines and body copy — based on a user's stated goal, target audience, and brand identity.
Squarespace AI is integrated directly into the Email Campaigns editor, allowing users to generate first-draft blast campaign emails by describing a goal and selecting an asset (such as a product or image). The Brand Identity tool carries brand tone and description into the generated copy. At Refresh 2025, Squarespace also announced AI-generated campaign templates accessible via Beacon AI, enabling users to launch marketing emails with campaign-specific AI content from the main dashboard. Squarespace's official help documentation confirms this feature is available on Version 7.1.
