Prudential Financial: Prudential Financial deployed PruFast Track, an AI-driven accelerated underwriting system, to evaluate life insurance applications using a statistical model and third-party data, allowing eligible applicants to receive a coverage decision in days without a medical exam. | AI Trace
Productivity AutomationVerified
Prudential Financial deployed PruFast Track, an AI-driven accelerated underwriting system, to evaluate life insurance applications using a statistical model and third-party data, allowing eligible applicants to receive a coverage decision in days without a medical exam.
Details
PruFast Track is powered by Prudential's proprietary Risk Assessment Mortality Model (RAMM), which uses applicant data and third-party data sources to assess risk and determine whether an applicant qualifies for an accelerated approval path. The system can accelerate up to a third of life insurance applications, with 80 percent of those underwritten within 48 hours, compared to over 30 days under traditional processes. Prudential's Individual Life Insurance division uses PruFast Track for its entire Single Life portfolio, initially launched with Prudential Advisors in Q3 2016 before expanding to external distribution partners.
